The eyewear market has evolved beyond the days when wearing glasses pigeonholed you into an intellectual stereotype: professor, geek, or the dreaded schoolyard taunt — four eyes. Today, luxurious lenses aren't just designed to enhance your vision; style-forward frames help make a fashion statement.
No one knows this more than Paul Manocha, a licensed optician and owner of Basic Eyewear Optical. At his Coquitlam-based optical boutique, Paul encourages customers to express their personality through their glasses. He's committed to helping individuals find quality eyewear to suit their vision needs at affordable price points.
"We're very price sensitive," says Paul. "We understand dollars are hard to earn; I'm also a working man with a family so we geared the practice around economics and affordable prices. If someone wants a high-end product, we also have that and it's economical, too. We've managed to create a package for everybody."
